Social Media and Behavior Analysis: Leveraging Social Media to Expand Your Impact
Social Media is the largest social experiment. PERIOD. Every day billions of posts, photos, and videos are shared and consumed leveraging human behavior along the way. In this course, Ryan O'Donnell, MS, BCBA breaks down how social media platforms work, discusses the ethical implications and navigating them, overviews 7 major social media platforms, and provides 11 ways to monetize and sustain your social media channel. Case examples and strategies are included for each platform with special sections on storytelling, hardware and software considerations, cancel culture, preaching to the choir (vs outreach and dissemination), A/B testing, and the future of social media on a decentralized platform. As a result, you will be positioned to leverage social media for your professional and personal goals as a behavior analyst (BCBA®, BCaBA®) - or at least know everything RyanO has learned leveraging social media as a Behavior Analyst. BACB® CEUs are included and discounts are available for RBT®s looking to leverage this knowledge.
$299.99 USD